Vetiver Living: Client Case Study
Vetiver Living, Toronto
Client Case Study: Starting from zero traffic and zero online visibility, Vetiver needed more than a website — they needed discoverability.
With a reputation built on word-of-mouth, their pivot to e-commerce meant competing in the most crowded digital space: the search engine results page.
We launched a full-scale SEO rollout: site audits, on-page optimization, geo-targeted content, and EEAT-friendly structure tailored to each of Vetiver’s offerings — from residential plantscapes to full-scale landscape design.
Every service was mapped to local intent and backed with structured data, content hierarchy, and conversion-ready UX. Custom schema markup helped ensure visibility across AI Overviews, Featured Snippets, and Local Pack results.
In a space dominated by big-budget PPC and aggressive SERP features, organic SEO became Vetiver’s edge — delivering traffic, trust, and sales without paying per click.